the Day for Night Project / The Augmented Story

the Day for Night Project / The Augmented Story

The DAY for NIGHT Project was a Fiction-Based Interactive AR (Augmented Reality) project consisting of two parts: the Augmented Story and the Augmented City. The Augmented Story was made up of twenty-three (23) interactive and augmented Story Frames (mounted prints), displayed at the FED GALLERIES (KCAD), Grand Rapids, Michigan between August 29 to October 15, 2017.

When a mobile device was pointed at any one of the Story Frames, an AR sequence would be triggered exposing three other layers – a text and a video clip related to the image as well as the location associated that the image – where that part of the narrative was unfolding.

Day for Night Project, Augmented Story (story frame), FED GALLERIES (KCAD), Grand Rapids, Michigan, Naccarato, 2017
Day for Night Project, Augmented Story (story frame), FED GALLERIES (KCAD), Grand Rapids, Michigan, Naccarato, 2017

The DAY for NIGHT Project unfolds as narrative, revolving around an unnamed protagonist; his movements throughout the city, and his chance encounter with the mysterious V. The protagonist’s movements are mapped and broken into twenty-three (23) STORY FRAMES, which are in turn broken into ‘DAYS’ and their corresponding ‘NIGHTS’. Each STORY FRAME recounts a certain event in the protagonist’s life and is expressed by four distinct elements or AUGMENTED LAYERS.

The AUGMENTED STORY: By Way of An Introduction

A story can be told in many ways. It can be very personal, or an elaborate fiction, or even a means of revealing some forgotten truth. It can be delivered verbally, visually or through the written word. It can be long or short or have a beginning and end — or none at all. But what a story will always be, is an expression of being human — a way of connecting with each other.

The story I’m about to tell is not any different. And yet I lie. This is a story about a story within a story. It will unfold in a multitude of ways and through various media. This story will be experienced by the spectator through the lens of augmentation (via their mobile device), which will allow for alternative realities and viewpoints to be considered. The story will be broken into frames, with each frame allowing the spectator to experience the story as an image, or audio, or video, or simply through the written word. Also the story will unfold not in any one place but various locations throughout the city.

And perhaps most importantly, the story does not need to be experienced in sequence. The fragmentary experiencing the story allows the spectator to interact and develop their own fictionalized unfolding of the events taking place within the story.

The AUGMENTED STORY: STORY FRAMES (Image and Narrative Text)

There are four distinct interactive elements incorporated into the AUGMENTED LAYERS, made up of an IMAGE; a NARRATIVE (text); a PERFORMANCE (video), and an EVENT (a specific location within the city). Below are the 23 images (mounted prints), used as part of the exhibition at the FED GALLERIES (KCAD), Grand Rapids, Michigan between August 29 to October 15, 2017.

On mobile devices, click on image to view the accompanying text.

THE DAY for NIGHT PROJECT, exhibition FED GALLERIES (KCAD)

THE DAY for NIGHT PROJECT, THE PERFORMANCE (VIDEOS)

Four distinct and interactive elements make up AUGMENTED LAYERS, which include an IMAGE; a NARRATIVE (text); a PERFORMANCE (video), and an EVENT (a specific location within the city).

Below is a compilation of the 23 PERFORMANCE (videos) associated with each of the 23 Story Markers

THE DAY for NIGHT PROJECT, THE AUGMENTED CITY

There were four distinct interactive elements incorporated into the AUGMENTED LAYERS, made up of an IMAGE; a NARRATIVE (text); a PERFORMANCE (video), and an EVENT (a specific location within the city). Below is a compilation of the 23 PERFORMANCE (video) associated with each of the 23 Story Markers

The AUGMENTED CITY was made up of multiple STORY MARKERS, (distinctive landmarks throughout the city) which were associated with the project’s AUGMENTED LAYERS, (IMAGE; NARRATIVE (text) and PERFORMANCE (video). By pointing one’s mobile device toward them, the AUGMENTED LAYERS would be triggered.

DAY for NIGHT: The Augmented City Map, naccarato, 2017

The AR App:

To reveal and interact with the AUGMENTED LAYERS an APP installed on one’s mobile device was required. The app was called ‘BLIPPAR‘ and was available at the APPLE STORE or GOOGLE PLAY. In the video below, the story marker #578752 is being targeted by the app in the mobile phone, triggering the associated performance video sequence of DAY 9.0

THE DAY for NIGHT PROJECT premiered at the FED GALLERIES (KCAD), Grand Rapids, Michigan from August 29 to October 15, 2017.