The term is closely associated with the work of mathematician and meteorologist Edward Norton Lorenz. He noted that the butterfly effect is derived from the metaphorical example of the details of a tornado (the exact time of formation, the exact path taken) being influenced by minor perturbations such as a distant butterfly flapping its wings several weeks earlier.
The act of observing or interacting via technological devices generates repetitive gestures. We use these gestures to access our technological devices. Over time, these gestures become recognizable actions intertwined with our personal, social and cultural identity. They become part of our everyday rituals.